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The Bethwood
Project type
Print Ad for The Bethwood
Date
Jan 2013
Location
Plainfield, NJ
Here’s a glimpse of one of the ads featured in New Jersey Bride Magazine and The Knot New Jersey. As an advertising intern, I had the privilege of developing a concept to present to the client. Out of seven ideas pitched, my concept was selected. The tagline, “A Lifetime of Memories is Our Gift to You,” perfectly captured the venue’s 48 years of expertise while reflecting every bride’s dream of a perfect wedding. I collaborated closely with my creative team to refine the visual assets and crafted the accompanying ad copy for the piece. A special thank you to Ivan Lo and the talented team at First Looks Agency for their incredible collaboration on this project.