Suburban Golf Club

As the Marketing Director for Suburban Golf Club, I was responsible for revitalizing the club's marketing efforts to attract a younger, more diverse membership to this well-established private golf club. My key initiatives included redesigning the member Newsletter, refreshing Membership Recruitment and Marketing materials, updating the company logo, overhauling the club's website and copy, and updating collateral to align with a modernized brand image. I worked with a local commercial printing company to finalize design and copy, produce printed materials, and establish sourcing for future club needs, once I relocated.

I also played a pivotal role in organizing member events, ensuring the club's branding and messaging remained consistent, engaging, and appealing to potential members. Over the course of my 8-month tenure, these efforts contributed to the acquisition of 26 new members, generating an average annual revenue increase of $375,000.
Samples of materials can be found on my LinkedIn resume